Students first : We exist to serve our students. While we do
pay attention to competitors, we firmly believe that leadership
will be achieved and sustained by obsessing over students, not
competitors. Every business decision made must be for the
benefit of our students
Demand excellence : We set the highest standards for
ourselves – even if it seems unreasonable, even if it is
exhausting. This often means being data driven, paying
attention to the details and actively seeking criticism to improve
our work and ourselves.
Be curious : Curiosity enables us to dig deep into challenges.
It also prevents us from stagnating as it pushes us to think
about why things are the way they are and drives us to improve
Think big, think long term : We will not rest till we
positively impact the lives of each individual. For this, we must
think of solutions that scale and solutions that deliver value in
the long term.